TOOL LIBRARY / FINANCE & ACCOUNTING
Carta
Tracks who owns a private company and manages employee and investor equity records.
What it is
Carta keeps the company's ownership record current as shares, options, and other equity are issued, earned, exercised, repurchased, or transferred. Paid plans add fundraising scenarios, board approvals, company valuations for tax purposes, tax support, and later-stage reporting requirements.
Ways to use it
Ideas from real executive operations work. Take the ones that fit.
- Maintain one approved record of company ownership and stakeholder access.
- Issue shares or options and track vesting, exercises, repurchases, and transfers.
- Model how a proposed funding round could change ownership before terms are finalized.
- Share approved equity information with employees, investors, legal counsel, and finance.
- Coordinate required valuations, tax forms, board approvals, and equity reports on eligible plans.
Our take
Carta makes sense when a private company needs one controlled ownership record shared with founders, employees, investors, legal counsel, and finance. It is a specialized equity system, so it does not replace general relationship management or a full board portal.